Account-Based Marketing Manager
Company: VirtualVocations
Location: Santa Clara
Posted on: May 3, 2025
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Job Description:
A company is looking for an Account-Based Marketing Manager to
lead and execute targeted marketing strategies that drive
engagement within their target account list.
Key Responsibilities
Implement and drive an account-based marketing strategy aligned
with business goals in the healthcare IT space
Collaborate with marketing and sales teams to refine a targeted ABM
strategy focusing on key strategic accounts
Analyze account insights and engagement metrics to optimize
campaign effectiveness and ROI
Required Qualifications
Bachelor's or master's degree in marketing or a related field
5+ years of experience in B2B marketing, with at least 3+ years in
account-based marketing ownership
Proficiency in ABM platforms and CRM tools
Experience in identifying target audiences and creating engaging
digital campaigns
Proven success in driving measurable business outcomes through ABM
initiatives
Keywords: VirtualVocations, Merced , Account-Based Marketing Manager, Advertising , Santa Clara, California
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